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How to Make Contact Page on Your Website: The Complete Guide for Startup Founders

Updated: 2 days ago

I’ve seen too many founders lose leads simply because it was too hard for people to get in touch. Making contact easy isn’t glamorous, but it’s one of the fastest ways to convert interest into opportunity.


Think about the last time you tried to reach a business and got stuck—no phone number, a clunky form, or no idea if anyone would reply. Frustrating, right? That’s exactly how potential customers feel when your contact page doesn’t work smoothly. Founders who fix this early unlock more conversations, more trust, and more sales.


A Brisbane-based designer I mentored once launched her site without a phone number or map link. People loved her portfolio, but they couldn’t figure out how to book her. Within three weeks, she added a simple contact form, business hours, and a map embed. Enquiries doubled overnight. That’s the power of clarity.


Making contact easy isn’t just about looking professional—it’s about opening the door wide enough for customers to step through without hesitation.


contact us page on laptop with person using it
It’s one of the fastest ways to convert interest into opportunity.

What Exactly Is A Contact Page?


A “Contact page” is simply a page on your website so customers can reach you without friction. That means a clean contact page with:


  • A clear form

  • Phone, email, and address

  • Google map embed

  • Business hours

  • Social links

  • Optional team or location photo


Done well, it’s the difference between someone leaving frustrated and someone booking a call. Brands like Canva (AU) and Shopify (global) both make contact obvious and intuitive—because they know hesitation costs money.


Why This Could Make or Break Your Business


Trust and credibility: If people can’t see how to contact you, they question whether you’re legitimate.


Conversion impact: A simple form boosts enquiries. Every extra field reduces the chances someone hits submit.


Customer experience: Easy contact equals less frustration, faster resolution, and more loyalty.


Local visibility: A map embed and hours improve both user experience and local SEO.


Real-World Examples

  • A Melbourne accounting firm embedded a simple form plus a Google Map. Enquiries jumped 40% in two months because locals could find them faster.

  • On the other hand, a Sydney marketing startup left only a generic Gmail address with no form. They later discovered prospects assumed the business wasn’t “serious” and moved on.


Small details make a big difference in trust and conversions.

In short: hard-to-reach businesses lose sales they never even knew were on the table.


Before You Start

Check these off before building your contact page:


  • Decide how you want people to reach you (phone, form, email).

  • Write down your business hours and location.

  • Create a simple contact form (start with name, email, message).

  • Prepare your Google Business Profile link or map embed.

  • Gather social links and optional team/location photo.

  • Enable spam prevention (captcha or similar).


When you’ve got these basics in hand, you’re ready to build.


How to Make Contact Page:

Step by Step


Step 1: Set Up the Core Contact Form

  • Go to your site builder (WordPress, Webflow, Shopify, etc.).

  • Add a basic form with name, email, and message only.

  • Mark fields as required.

  • Enable notifications so enquiries reach your inbox. 

  • Don't forget the 'thank you' page / component once they send the form.


Result: You capture enquiries with zero friction.


Step 2: Add Essential Business Details

  • Place your phone, email, and physical address on the page.

  • Check that all links work (click to call, click to email).

  • Add your business hours for clarity. 


Result: Customers instantly know how and when to reach you.


Step 3: Embed a Google Map

  • Search your business on Google Maps.

  • Click “Share” → “Embed a map” → Copy the code.

  • Paste into your website’s map section. 


Result: Visitors can see exactly where you are and navigate easily.


Step 4: Include Social Links

  • Collect your official social handles.

  • Add clickable icons (LinkedIn, Instagram, Facebook, etc.). 


Result: You extend trust and provide more ways to connect.


Step 5: Strengthen with Extras

  • Add a captcha to block spam.

  • Include an optional photo of your team or office. 


Result: You add trust and reduce junk leads.


When these steps are in place, your contact page works as a bridge, not a barrier.

Common Mistakes to Avoid


One founder added eight fields to his contact form, including budget and deadline. Result? Almost no one filled it in. Keep it short. 


A coaching business forgot to list business hours. Clients kept calling at 10pm, leaving a poor first impression. Always set expectations. 


An e-commerce store listed their email but forgot to test it. Emails bounced for weeks. They lost both orders and credibility.


Small details make a big difference in trust and conversions.


What It Costs and How Long It Takes

You’ll need to budget for both money and time.

Here’s what founders usually face:


  • DIY / In-house: $0–$100 AUD; 1–3 hours. Basic form plugins or site builder features.

  • Template/Resource: $50–$200 AUD; 1–2 hours. Pre-built contact page templates with form and map embed.

  • Professional / Done-for-you: $300–$1,000 AUD; 1–2 weeks. A designer sets up a polished, fully branded contact page.


  • Ongoing / Renewal: $50–$150 AUD per year; minimal time. Hosting, plugin updates, spam filter upkeep.


Hidden Costs

  • Lost leads if forms aren’t tested.

  • Time wasted dealing with spam without proper prevention.

  • Opportunity cost of confusing design (people bounce).


Mentor Tip: Always test your form on desktop and mobile before launch.


What to Do Next


Download the Contact Page Builder Kit from ProDesk. Build your contact page faster with plug-and-play tools made for founders who value clarity and trust.Includes the Form Simplicity Checklist, Business Detail Framework, Map & Embed Setup Guide, and Customer Confidence Copy Sheet — everything you need to turn “just another page” into a lead-generating gateway. [ProDesk.com]


Build it with Noize. Your page isn’t just about design — it’s about momentum. We’ll audit your current contact experience, remove friction, and help you convert more visitors into conversations. [Noize.com.au]


The StartUp Deck. Access founder-tested templates and frameworks — including high-performing contact, pricing, and onboarding pages — so you can scale without guesswork. Comes with six months of ProDesk access for faster builds.


By acting now, you convert insight into momentum.


The Bottom Line


If people can’t reach you, they won’t buy from you. A clean, simple contact page is one of the highest-leverage improvements you can make in your first five years of business.

The risk of delay? Missed opportunities and lost trust. The upside? Every enquiry that comes through feels effortless—for you and your customers.


Make contact easy, and you’ll discover just how many people were waiting to connect.

FAQs


Do I really need a contact form if I already list my email? 

Yes. Many people prefer forms because they’re quick and feel safer than sending an email directly.


What’s the ideal number of fields in a contact form? 

Three is enough: name, email, and message. Every extra field reduces submissions.


Should I put my phone number on my site? 

If you can handle calls, yes—it builds trust. If not, be clear that email is preferred.


What if I work from home and don’t want to show my address? 

Use a service address or at least list your city/suburb for legitimacy without oversharing.


How do I stop spam from my contact form? 

Enable captcha or use a plugin with built-in spam filters.

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